The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it.
We were last talking to Chris on professional networking. He explains why networking is the #1 predictor of career success. Keeping open networks can be the fastest way to grow your professional career.
Chris continues his discussion on how having the right mindset is critical for success and why the people you surround yourself with may be the missing key for success. It's also important to know what your natural strengths and talents are. (If you want to understand your natural entrepreneurial strengths, take the test here.)
In this Interview Learn:
Why Succeeding in business is all about making the right Connections
The Billionaire Mindset, based on 20 years of research
Connecting effectively with others in the digital world
The best way to meet potential clients
Can you discuss having a billionaire mindset?
Dr. Carol Dweck wrote a book on this, Mindset: The Psychology of Success. It’s based on 20 years of research.
People are broken down into 2 categories.
Those with a Fixed Mindset and those with a Growth Mindset.
A fixed mindset would be thinking, “I’m short so nobody likes me.”
A growth mindset would be, “I can do anything I want, I just need to read books and do research.“
Anybody can change to a growth mindset.
Everybody is naturally talented in their own way.
Albert Einstein said,
“Everybody is a Genius. But if you judge a fish on its ability to climb a tree, it will forever think it’s stupid.”
Based on science, these thinking patterns have been proven to affect your self esteem, confidence, your outlook on life and how you feel.
Having a billionaire mindset isn’t about being a billionaire. It’s about holding value for yourself.
So for example, when I meet and work with billionaires, I don’t have any hesitations, because I already feel like a billion dollars. It goes beyond how much is in your bank account. It’s about the value you place on yourself and self worth.
When you have this mindset, knowing that you are a valuable person, then you can meet people and approach life with confidence.
This is similar to the saying,
“You are the average of the 5 people you hang out with.”
People can help influence and change your mindset.
The concept of networking is so powerful that even Richard Branson believes that all his staff should be skilled in professional networking.
Succeeding in business is all about making the right connections.
Let’s say you’re a dentist just out of dental school.
One of my mentors was Fred Joyal, the founder of 1-800-DENTIST.
If I went to Fred and said, “Hey I met this guy that wants to be a successful dentist. This is his situation now and this is where he wants to be in a few years.” If he were to connect you with some doctors doing several million, how much exponentially possible would it be for you to reach your goals and succeed as a dentist if you can model yourself after these other guys.
As opposed to what most people do, which is they go to their job, work their 9-5, doing the same thing everyday.
A year goes by, 5 years, then 10 years.
And things haven’t changed. There is no progress because of their fixed mindset.
In life, you want to have an exponential mindset instead of a linear mindset.
A linear mindset is when you follow what everybody else is doing. Hoping that getting good grades and going to a good college will help you succeed. Go to school, get good grades and hope to work at a prestigious firm.
An exponential mindset is when you have more control of your life. Instead of hoping to get into a good school, you reach out to the dean of the law school you want to go to. You reach out to somebody that invented a product. In Fred Joyal’s case, he revolutionized the way the dental industry gets referrals.
The reason it’s helpful to meet entrepreneurs or people in different industries, is because if you’re a dentist, how often do you talk about sales funnels and internet marketing? How often do you learn about blogging and repurposing your content?
Is Social Media a good way to start networking?
You want to use any opportunity you have to start reaching people. Social Media like LinkedIn is a good way to meet people.
But the higher up you want to go in terms of Success, the more “In Person” it needs to be.
Even with me, hundreds of people are reaching out to me all the time.
The more successful a person is, the busier they are.
Ideally, you want to meet people in person. You can start your conversation on LinkedIn, facebook, or Twitter. Then you can connect through Video Calls.
When I start connections through Social Media, I always follow up with Video Calls. Because if you don’t have that personal touch, you’re not going to get very far.
You can build somewhat of a rapport behind the computer. But if you want to focus on $10,000 or $100,000 clients, you have to meet them in person or at least follow through with video calls.
It also depends on the industry you’re working in or targeting. Each social media platform also has different demographics and the behavior of the people on each platform is different as well.
I do use Social Media, but what I use most is facebook live video streaming.
My clients and audience really like the “Live” aspect of it.
What’s the best way to “get in the door” to meet potential clients?
To get in the door, we hear the phrase, “We have to work the room!”
But working the room is a waste of time if you’re in the wrong room.
If I have a realtor client who wants to sell million dollar properties, they have to be in the right room to meet the right people. The person in the room needs to be making at least $150,000+ a year. They want to meet professionals like doctors, accountants, or lawyers.
They don’t want to go to a PTA meeting or teacher conference where the average salary is $40,000. That’s not the right room.
I meet so many people who don’t do the research. They don’t step back and take the time to ask themselves, “What income level do my prospective clients need to be making?”
People are lazy, they go to random events their friends ask them to, thinking it will be a good opportunity to network and meet potential clients. Or they go to “free” events and seminars to try and “work the room.”
But you have to start with the End in Mind. In my case, the end in mind starts with my potential client. I want to meet people who are currently successful entrepreneurs. So I go to events for entrepreneurs. I meet small business owners that I can help with my coaching program.
But what do most people do? They go to random events, looking to network.
You want to have a clear profile of the people you want to target. Get specific, down to their gender, ethnicity, age, and income level.
Then find the right room and ask the right questions. This will start you in the right direction.